Interface Overview

Narrative Pulse gives you a live view of the narratives shaping your Information Landscape. This page walks through the interface — what each element does, how filters work, and how to read each page type.

Narrative Pulse has four page types:

Each page type has its own accent colour, applied throughout its interface. If you're not sure what you're looking at, the colour tells you.



The overview of your entire subscription, and where every session starts.



Narrative Landscape is your home view — always on the left, always available. Every Narrative, Subnarrative, or Trigger you open from a table appears as an extra tab next to it, like browser tabs.

Type keywords and get matching Narratives, Subnarratives and Narrative Triggers under your current filters. Picking one takes you straight to it. 💡 Lookup is a navigation tool, not a filter — it doesn't change the page you're on.

Limits results to specific type of Assets and to specific platforms.

Sets the period for every number and chart. Last 5 Days and 10 Days are presets; Custom opens a date picker for any range.

⚠️ Important: Filters apply across the whole platform, not per tab. Change Assets, Platforms, or Time anywhere, and every open tab updates to match — including tabs you opened earlier and haven't revisited. 💡 The Practical Implication: Set your filters first, then explore. If you change a filter halfway through an investigation, every number you've already looked at has changed too.

Publications. Total individual publications in the landscape for the period. Narratives. Distinct Narratives that were active in the period. Narrative Triggers. Distinct Triggers that were active in the period.

💡 These totals won't equal the sum of the table below. One publication can carry several Narratives — it counts once in the landscape total, and once for each Narrative it advances. Adding up a column and comparing it to the card is not a meaningful check.



Switches what the table lists: Narratives - a recurring pattern of meaning that frames how an individual or group understand events, and through that framing, shapes the actions they take; structured as Agent | Operator | Target. Narrative Triggers - a cluster of trending real-world discussions or events that triggers the appearance or re-appearance of a Narrative in the landscape. 💡 Only one is shown at a time. Both use the same filters and time range from the top bar. The number in parentheses is the total after filters — so it changes when you change any filter.

Reorders the rows by: Publications ↓ - sorted by publication volume. Default. Engagement ↓ - reactions, comments, and shares combined.

Rank for the selected period. Narrative or Narrative Trigger name with a '↗' icon — click to open it in its own tab. Publications with the % change vs previous period. Engagement with the % change vs previous period. Subnarratives: In Narratives mode — how many Subnarratives this Narrative has. In Narrative Triggers mode — how many Subnarratives this Trigger is associated with, a Trigger doesn't own Subnarratives, it feeds them. Click the dropdown to preview them inline without leaving the page.



The Narrative page shows one storyline in depth: how much it was amplified, how that changed, which Subnarratives it splits into, and which. Narrative Triggers are feeding it.

Narrative - a recurring pattern of meaning that frames how an individual or group understand events, and through that framing, shapes the actions they take; structured as Agent | Operator | Target.

💡 So "Russia harms Ukraine" reads as Agent (Russia) | Operator (harms) | Target (Ukraine).

💡 A Narrative is composite and recurring. It is held up by many Subnarratives at once, which is why refuting a single claim rarely defeats it — and the same pattern returns across different events with different specifics each time. The recurrence is itself the signal.

Identical to the Landscape page, and still universal — the filters you set here apply to every open tab. See the Landscape section above for the full breakdown.

💡 The ↗ on the Subnarratives and Narrative Triggers cards scrolls you down to the matching table, so you can go straight from the count to the list.



Switches what the chart plots: Publications (default) or Engagement.

This chart shows the dynamic of this Narrative's volume - by publications or engagement - reflecting your active filters (assets, platforms, timeframe).

📈 Publications: Each point is the number of unique publications connected to this Narrative — every publication counts once.

📈 Engagement: Each point is the accumulative engagement (sum of reactions, comments, and shares).

💡 A spike means more activity — a signal to look closer, not proof of a campaign on its own. To find out what drove it, check the Narrative Triggers table below for events in the same window.

Produces an AI-written brief on this Narrative, reflecting your current filters and period.



Switches between the two things that sit below a Narrative: Subnarratives — the specific angles this Narrative is being told through. Narrative Triggers — the real-world event clusters driving it.

Rank within this Narrative for the selected period. Subnarrative or Narrative Trigger name with an '↗' icon — click to open it in its own tab.

💡 Reading Subnarrative names. Each one repeats its parent Narrative and then adds the facet that scopes it — 'Russia harms Ukraine through missile and drone strikes.' The bold part is what makes that Subnarrative distinct.



Subnarrative — a specific instantiation of a Narrative that adds a Specifier: through which mechanism, in what context, or around what specific case or event the Narrative manifests in the real landscape

So under the Narrative "Russia Harms Ukraine", the Subnarrative "Russia harms Ukraine through missile and drone strikes" keeps the parent statement and adds the operational “how” or “what” in bold.

💡 Audiences engage with Subnarratives, not with the abstract Narrative. A Narrative persists because many Subnarratives hold it up at once — so refuting one claim rarely defeats the parent. This page is where you find which specific angles are doing the lifting.

Each Subnarrative belongs to exactly one parent Narrative.



Records how you got here — Navigated from Narrative "Russia harms Ukraine". It appears whenever you open an entity from another entity's table, and not when you land on the page directly.

Open the whole navigation path expands the full chain you followed, step by step, from the Landscape onwards.

💡 Why this exists. The same Subnarrative or Narrative Trigger can be reached from several different parents, and tabs build up quickly during an investigation. The entity itself doesn't tell you which route you took — but the route is often the point. "This Trigger came up while I was looking at the economic angle" is a different finding from "this Trigger came up while I was looking at the military angle", even though the Trigger page looks identical either way.

Use it when you come back to a tab you opened earlier and can't remember why.

The Narrative chip names the parent — click ↗ to open it in its own tab. Below it, the Subnarrative chip and the full statement, with the specifier emphasised in bold.

Four numbers for the selected period: Rank — where this Subnarrative places against every other Subnarrative in your subscription. Hover to see rank by both Engagement and Publications. Publications — total individual publications count, with the %change vs previous period. Engagement — reactions, comments, and shares combined, with the % change vs previous period. Narrative Triggers ↗ — how many real-world event clusters are feeding this angle. Click to scroll to the table below.



This chart shows the dynamic of this Subnarrative’s volume - by publications or engagement - reflecting your active filters (assets, platforms, timeframe).

📈 Publications: Each point is the number of unique publications connected to this Subnarrative — every publication counts once.

📈 Engagement: Each point is the accumulative engagement (sum of reactions, comments, and shares).

💡 Compare this against the parent Narrative's chart. If the parent is flat but this Subnarrative is climbing, this specific angle is where the movement is — that is the thing to respond to, not the parent.

Produces an AI-written brief on this Subnarrative, reflecting your current filters and period.



Each row shows Rank, the Trigger name with ↗ to open it in its own tab, Publications and Engagement with their % changes, and Subnarratives — how many Subnarratives that Trigger touches in total.

⚠️ That last column is the Trigger's own total, across the whole landscape — not "Subnarratives it shares with this one". A Trigger typically feeds several unrelated angles at once, which is the point of the object.



Narrative Trigger — a cluster of trending real-world discussions or events that activates or reactivates a Narrative in the Information Landscape. It is not the event itself, and not a single publication: it is the observable conversation around it.

Triggers explain timing — why a long-dormant Narrative resurfaces this week rather than last. One Trigger can feed several Narratives and Subnarratives in parallel, so this object cuts across the hierarchy rather than sitting inside it.

💡 Identifying the Trigger is how you separate genuine resurgence from manufactured resurgence — public concern reigniting a Narrative, versus an operation seeding a Narrative into a discussion it engineered or captured.



Records how you got here. It appears whenever you open an entity from another entity's table, and not when you land on the page directly.

Rank — hover to see this Trigger's rank by both Engagement and Publications Publications — total individual publications count, with the %change vs previous period. Engagement — reactions, comments, and shares combined, plus its rank on that metric. N Narratives ↗ and SN Subnarratives ↗ — how many Narratives and Subnarratives this Trigger feeds. Click to scroll to the table below.



Metric toggle — Publications or Engagement. By assets type — splits activity by who published it. Overall — one combined volume line.

This chart shows the dynamic of this Narrative Trigger’s volume - by publications or engagement - reflecting your active filters (assets, platforms, timeframe).



Every Asset that published on this Narrative Trigger — one platform per asset to differentiate publication analytics per each.

Malign Asset — identified by malign behaviour, coordinated inauthentic activity, or presence in threat reports. Reference Asset — an Asset whose identity and operator you already know, serving as a fixed measurement anchor. Asset — any other monitored account, page, channel, or website; no judgment about behaviour or intent.

Publications, Views, and Engagement are the asset's own numbers on this Narrative Trigger - showing growth or drop in the previous equal-length period.

Important:

💡 Download Dataset is coming soon.

Produces an AI-written brief on this Subnarrative, reflecting your current filters and period.



Narratives and Subnarratives Trends. Two tables behind one toggle: Narratives - the broad storylines this Trigger feeds. Subnarratives - the specific angles it feeds.

💡 This is the section that shows a Trigger's reach. One real-world discussion can appear across several unrelated storylines at once — that spread is what makes a Trigger worth tracking separately from the Narratives it touches.



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Last Updated: 30 August, 2026